The Instagram shopping feature has attracted great attention from the moment it was active. Many small and large brands that already sell from Instagram have started to use Instagram more efficiently thanks to the tags that direct them to e-commerce sites. The Instagram shopping feature is a feature that needs to be opened, or rather approved. For this, although not very complicated, there is a somewhat complicated process. We have researched step by step how to open the shopping feature on Instagram, how to confirm the Instagram shopping feature.
You may also like this post:
I Cannot Like Instagram Pictures
How to open instagram shopping feature step by step
In order to shop on Instagram, your business must first be in certain countries. This feature, which first started with countries such as America and Canada, gradually began to be used in Turkey as well. Although it is not yet used by all brands, it will soon be available to anyone with an e-commerce site. To activate the Instagram shop now button;
- Your account must have a business profile that complies with trading policies. Switch your account to business profile.
- This account must also have a Facebook business page. If you do not have such a page, open this page in connection with your Instagram account. The business page should not have age restrictions, country restrictions and purchase messages.
- You must link your Instagram business profile with a Facebook product catalog of your own. You can follow two methods to create a Facebook catalog. First, you can create a store linked to your facebook page. As a second method, you can create a catalog using the business manager. For detailed information on how to create an Instagram shopping catalog, click here. You can create a new Instagram shopping catalog by following the steps in our article.
- Your account will need to be checked and approved. If you have created a new catalogue, your catalog will also be checked at this point. After your catalog is approved, your account will be approved. Although Instagram shopping account approval takes a short time, sometimes there may be delays due to the intensity.
- Now it’s time for Instagram product tagging. The answer to the question of how to do Instagram product tagging is step-by-step. Before you start tagging products, make sure you are using the latest version of the Instagram app. Also, keep your phone up to date.
How to do Instagram product tagging?
- Sign in to your Instagram business account. Tap the ellipsis or cog on your profile.
- Tap on shopping in business settings. Then say continue.
- Select the catalog you want to use within the Shopping on instagram feature. Before this step, you must have created your catalog.
- After the catalog selection, tap on the finished sign.
- After this point, you will be able to label your products.
You may also like this post:
How to Find People on Instagram?
How to tap to see Instagram products?
Now we will tell you how to create an Instagram shopping post or story step by step.
- Create an Instagram story post or post.
- When you get to the Share screen, tap the tag products option. Then select the product sticker/tag. To highlight products in stories, tap the sticker icon and then tap the product sticker option.
- Then you need to select the product you want to label from your catalog. Drag your label or sticker next to the product you want.
- Share the story or post you created.
Do not forget that;
- In Instagram stories(s), you can only use one product sticker per story.
- You can’t edit or change stories after they’ve been published. If you want to edit, you’ll have to delete and recreate the stories and upload them again. You can edit the sticker text, color and product name while creating the stories.
- You can add up to 5 product tags in a single instagram post. In multi-image posts, up to 20 products can be labeled.
- As your catalogs are updated, you can tag your new products directly in your Instagram shopping account. When users touch the bag sign, they see the product name, price and information that you set. They can access the details of the product directly through a post or story. Here, they can see detailed information, see similar products, or be directed to the shopping site if they want to buy.
- It is not possible to tag both people and products in any Instagram post. If there is any collaboration, you can tag the product in the post and tag the person by mentioning (mentioning) in the text.
You may also like this post:
Instagram Two Factor Authentication
The product I want to tag does not appear in my Instagram shopping post, why?
In order to tag a product in Instagram shopping posts, this product must be in the catalog. If the product is in the catalog but does not appear on the labels, then the product is not approved. The product may appear to violate or repeat policies.
How to use Shopping on Instagram?
Here you need to make adjustments according to the country or target audience you are addressing. For example, if you are a global brand, you should choose your language globally accordingly. You can see which audience you are addressing from the business profile statistics, and you can choose your currency and language accordingly.
Instagram shopping feature not accepted, why?
In order for Instagram to approve your shopping feature, all of the products in your catalog must be entered correctly and completely. It is also important that it complies with the stated commercial principles. If your account is not approved within a period of time, you can contact Instagram. If your account is not approved, you can investigate the reasons and make the necessary arrangements and apply again.
You may also like this post:
How to Sell on Instagram?
